Stuart Russell Joins Limecraft as Head of Marketing September 7, 2023 10:58 am Published by Maarten Verwaest Leave your thoughts Ghent, Belgium, 7th September 2023 – Belgian mediatech innovator Limecraft...
Limecraft unveils Subtitling for Short Form Video June 9, 2023 4:21 am Published by Maarten Verwaest Leave your thoughts We were invited to speak at the 2023 Media City...
Limecraft to Release the Delivery Workspace at IBC 2023 August 14, 2023 12:24 pm Published by Maarten Verwaest Leave your thoughts Producers and broadcasters face massive challenges of file format conversion, quality control, managing a distributed ledger of metadata, versioning and many more. Both share a common interest to standardise and structure the delivery process, to ensure the quality and timely delivery, and to avoid rework. In this blog post, we explain in great detail how we solved the problem structurally by deploying a content fabric to manage assets and metadata end to end.
NAB 2023 Impressions – Making Integration Work April 21, 2023 10:40 am Published by Maarten Verwaest Leave your thoughts We attended this year’s NAB Show in Las Vegas, the...
Adding Media Cloud Storage to your Workspace February 7, 2023 2:40 pm Published by Maarten Verwaest Leave your thoughts We are excited to announce new add-on storage options to the Pro and Team Subscriptions. Cloud-based media storage is a perfect complement to your the hybrid storage architecture, and it allows you to further balance cost and performance.
Looking back at 2022 and Sneak Preview December 23, 2022 2:16 pm Published by Maarten Verwaest Leave your thoughts Each year, we take a moment to run through the highlights. In this blog, our CEO, Maarten Verwaest, looks back on what 2022 has meant to Limecraft, our partners and customers, thereby sharing a sneak peek at what will be an exciting future for all.
Limecraft now part of STADIEM April 19, 2022 12:00 am Published by Maarten Verwaest Leave your thoughts STADIEM is a piloting and acceleration programme, bringing together technology companies, investors and media organisations to foster the development of Next Generation Media solutions.
21.2 Product Update June 21, 2021 7:47 am Published by Maarten Verwaest Leave your thoughts Security has always been a top priority. Working for top producers and brands requires us to go beyond and above state of the art. This release includes two-factor authentication (2FA), a better search engine, more intelligent AI and improved transfer to edit.
AI in Media Production – What works, and which challenges still need to be solved June 18, 2021 3:19 pm Published by Maarten Verwaest Leave your thoughts On June 21, on the 2nd International Workshop on Data-driven...
On-premises vs. cloud or hybrid storage: three questions you need to ask yourself June 13, 2021 4:51 pm Published by Maarten Verwaest Leave your thoughts What types of content should be stored and processed in the cloud, and when is local storage or processing the better option? If you don’t find the right balance, your operational cost will explode and you may end up consuming excessive network capacity. Here are the three key questions to help you making a conscious decision.
How Producers Adapt to Global Digital Content Production June 18, 2021 2:57 pm Published by Maarten Verwaest Leave your thoughts It is not easy to overstate how digital content consumption...
How Transcripts help Content Creators to deliver a better Story February 25, 2021 12:27 pm Published by Maarten Verwaest Leave your thoughts Transcripts rule. If you are a documentary maker or a...
21.1 Product Update April 6, 2021 11:55 am Published by Maarten Verwaest Leave your thoughts We’ve gone a long way since the first versions of...
What caught our Eye in 2020 and how Technology will shape Media in 2021 January 20, 2021 6:19 am Published by Maarten Verwaest Leave your thoughts A bird's eye perspective of the economic effects of the lockdown in 2020 in the Media and Entertainment sector. A massive explosion of VOD, cloud services and Artificial Intelligence are likely to create a burst of innovation. We look at the prospects of what will become the "Roaring 2020s", and make some key recommendations for 2021 and beyond.
How to successfully use Video in your Marketing Strategy April 12, 2020 7:10 am Published by Maarten Verwaest Leave your thoughts Beginner's mistakes happen when a business invests in an explainer or a brand video and then promotes it across all marketing channels. While this method, to an extent, may help with brand awareness, a more systematic approach is essential to convert prospects into customers. A complete video marketing strategy involves targeting your prospects with video across the buyer’s journey. This means connecting with them using different types of video and convince them step by step to purchase your product or service.
February Release Notes March 16, 2020 8:48 am Published by Maarten Verwaest Leave your thoughts Recent developments have led to a rapid uptake of solutions...
Best Practices for setting up remote Post-Production March 14, 2020 10:31 am Published by Maarten Verwaest Leave your thoughts With NAB being cancelled overnight due to the COVID-19 pandemic,...
Video as the Foundation of your Marketing Strategy February 26, 2020 5:52 am Published by Maarten Verwaest Leave your thoughts A third of the time people spend online is dedicated...